IDY EXPERIENTIAL MARKETING DISPLAY
45% of consumers value experiential marketing as having the greatest impact on them (IMI Consumer Track, 2006).
80% of consumers stated that experiential marketing is more likely to provide them with information – than any other form of communication (Jack Morton Worldwide Survey, 2006).
A deep, lasting interaction with a customer leads to a powerful increase in the depth of brand differentiation and emotional connection, which in turn accelerates the cycle of conversion and purchase.
Engagement marketing, sometimes called “experiential marketing,” “event marketing”, “on-ground marketing”, “live marketing” or “participation marketing,” is a marketing strategy that directly engages consumers and invites and encourages consumers to participate in the evolution of a brand.
Rather than looking at consumers as passive receivers of messages, engagement marketers believe that consumers should be actively involved in the production and co-creation of marketing programs, developing a relationship with the brand.
Consumer Engagement is the ultimate point in which a brand and a consumer connect in order to offer a true experience related to the brand’s core values. It is a long term connection that must be enhanced over time.
At IDY Experiential Marketing, we will provide you with innovative Experiential Marketing Display products, to help you maximize the engagement experience between your clients’ brand, and their respective customers.
ONE OF OUR MORE RECENT COMPLETED PROJECTS
Some of our Corrugate and Display Products for Experiential Marketing
Some of our Marketing Display Products for Experiential Marketing
GET A QUOTE